It's time to get chatty. The barstool test is a really simple technique (for anyone) to achieve a conversational tone.
This Pun Friday contains, quite possibly, the best pun-advert ever. We may as well all quit now.
Hard to believe I've been freelancing in Australia for a year already. Time flies when setting up a business! Here's 45 revelations from the first 365(ish) days.
Getting a logo wasn't a decision I rushed in to. I had to do some branding groundwork first...
Yes, I've been obsessing over the Deadpool 2 marketing stunts. I call it 'positive procrastination'.
These are the rules I follow, so I know they work. Let's not overcomplicate this.
A Star Wars day special, plus other puns that have made their way across the Internet galaxy.
Got me a shiny new certification badge! Here's why that's awesome for you...
Getting a good copywriter brief together doesn't have to be a painful exercise. Here's how in 11 easy steps.
I'm one lucky copywriter, because all my current clients are a total delight.