How long does it take to write a…
The most popular copywriting question I’m asked is, “How much does copywriting cost?” The second most popular question clients and colleagues ask me is, “How long does it take to you write a… blog email website web page sales page?” A project that involves copywriting...
The 5 essential elements for writing a banging testimonial
With example copy and free template Your recent project that had you collaborating with a freelancer has come to the end. You’re happy with the work they’ve done and paid the invoice. All that’s left to do is write the testimonial that your lovely freelancer politely...
What is tone of voice?
An overview of tone of voice, why your business needs one and quick tips for starting your own TOV work Life would be boring if everyone spoke the same way. Life would be even duller if everything we read sounded the same, too. Luckily, everyone has their own...
