MARKETING FOR THE ADULT INDUSTRY

When you need writing services for your sex shop, escort site or sex work NFP, hire an adult industry copywriter who gets it

Marketing for the adult industry is competitive, tightly regulated and still has a seediness attached to it that’s out of step with modern adult businesses. These hurdles can make marketing an adult company tricky. But not impossible.

Copywriting services for the adult industry

When you’re ready for your messages of sex positivity and wellbeing to reach more of the right people, work with a copywriter who cares about your industry. 

You’ve found a writer who:

  • avoids crappy innuendo that turns who you are and what you do into a joke
  • writes positively and passionately about sex so it’s a pleasurable, fun read for the audience
  • doesn’t attach any stigma or judgement to who you are, what you’re doing and your reasons for doing it.

By listening to what you want your marketing copy to say, I’ll deliver the words you need. Copy that sounds like you, supports your business and is optimised for the search engines.

No shame. No blushes. No stigma.

As long as what you do is safe, sane, consensual and legal, I’m game.

Adult businesses I write for

Sex toy shops

Sex workers

Lingerie & pleasure product brands

Alternative lifestyle companies

Rose Crompton’s X-Rated CV

The adult industry and me have an ongoing relationship. It’s been part of my career from day-dot in 2009. Discussions, debates and progress around marketing the adult industry have fascinated me for just as long.

 

  • After graduating from uni in London, I took a full-time job working at Scarlet magazine as staff writer. Responsibilities included researching and writing the monthly sex feature, and contributing erotic literature.
  • I’ve held columns and regular feature spots in Paul Raymond Publications and contributed features to other print and online publications, including Forum, Cliterati and Cosmpolitan UK.
  • There are a lot of sex toys in the world, which I know only too well after writing over 5,000 original product descriptions for multiple online adult stores.
  • I’ve had articles published in adult industry B2B publications in the UK and Australia
  • Writing feature articles and blogs, and doing book research means I’ve interviewed porn stars, models, web cammers, Dominants, subs, swingers, sploshers and everyone in between. There’s very little that surprises me these days.
  • I’ve written adult industry marketing copy for established adult companies including Doxy, Harmony and AdultWork.
  • I’ve contributed sex quotes and tips to national and international press requests, including Buzzfeed and the BBC.

Copywriting services to help your adult business

Depending on the type of copywriting you need, there are several ways we can work together. Below is an outline of the adult industry marketing services I offer. Choose the one you need and click to get more information about how the service works.

Happy clients say the nicest things

 

Moving the Harmony brand from high-street to online was a huge task. Rose played a key role in helping with this transition. As a new venture, we relied on her to define our online tone-of-voice across the website, email marketing, and social media platforms. Her organisational skills were also a great asset, setting up a content calendar so we could make the most of planned campaigns. Rose also took on day-to-day tasks to help grow the brand’s visibility; from writing thousands of product pages, to producing original, informative and captivating blog features. We knew we could rely on Rose to produce SEO content that spoke to Harmony’s target audience, but also remained on-brand and satisfied the search engines.
Simon Pope

Head Buyer, Harmony Store

I asked Rose to help me freshen up and improve the writing on my website and I’m so impressed with all her advice! Super creative, easy to understand, inspiring and very professional! I highly recommend her! Thank you Rose!
Alexandra Parker

Model

Rose is a professional copywriter offering free profile reviews for sex workers. Her review of my ad was very insightful, and full of good ideas and practical suggestions. Highly recommend!
Juliet

Sex Worker

She is a great professional who understood exactly what I was asking for from the beginning. Thank you Rose, you’re highly recommended.
Lena Cristina

Companion

Rose’s service was impeccable. Her suggestions gave me the ability to communicate to my client base exactly what my brand is about! Thank you!
Viv V

Companion

I rely on Rose to produce whip-smart copy that’s wry, sexy and thought-provoking. Brimming with ideas, funny and fearless in matters of sex, she’s wrestled trade secrets from porn stars and sex workers and illuminated modern sexual manners with an unblinking look at her own intimate experiences.
Jim Harris

Former Editor, Escort Magazine

Let’s hook up

Pick your service from the ones above. First time working with a copywriter and not sure where to start? Then drop me a hello using the form below with a few details about which bit of the adult indie you’re in and we’ll go from there.