4 Questions to ask yourself before hiring a copywriter
You’re thinking about hiring a copywriter to write some marketing copy for your business. You’ve reached a point where you know you want it off your plate—so you can crack on working on bits of your business you enjoy—but are you really ready to hire someone? As a...
Original research content: Not always easy but extremely powerful
Ever thought about it? If not, now maybe the moment AI-generated slop is engulfing huge chunks of the internet. Some businesses are happy to settle for this. Others, like you I imagine, are looking for ways to stand out from the swathes of mind-numbingly unoriginal ...
The mad-easy way to plan a whole year of blog posts for your business
An entire. Year’s worth. Of blog posts. Oh my days, that sounds like a heap of work. But there are companies out there, and indeed small businesses and solo business owners, who do sit and plan a year of blog posts, and save themselves a lot of time and grief. 🙋♀️...