Want blog posts that stand out? Be more magazine
Leafing through a magazine is one of my favourite things to do. I soak in the cover strap lines. I lap up the content pages. I’m captivated by the range of ways the journalists, editors and designers tell their stories. For me, consuming print media is a pleasure...
Blogging isn’t dead. The 9 statistics you need to bring your posts bang up to date
Fuckmedrunk, it’s hard being a small business owner. The weekly to-do list rarely has fewer than two-million and three items. And hey, I’ve been doing this copywriting lark and working with small business owners for long enough to know that ‘write blog post’ is job...
8 Small business marketing lessons from Content Summit Australia
Leaving my desk and heading to conferences isn’t usually my style. But I make an exception for Content Summit Australia. It’s organised by the really decent bunch at Brisbane-based marketing agency The Content Division. They attract great speakers and organise a...